UNIT3 Networks Part 
I ListeningComprehension  (20minutes) SectionA Directions:Inthissection,youwillhearfourshortconversationsandonelongconversation.Attheendofeachconversation,oneormorequestionswillbeaskedaboutwhatwassaid.Boththeconversationsandthequestionswillbespokenonlyonce.Aftereachquestiontherewillbeapause.Duringthepause,youmustreadthefourchoicesmarkedA,
B,CandD,anddecidewhichisthebestanswer.  
1.A.James’suggestionisusefulfortheman.
B.Themanhasfailedmathforthreetimes.
C.Mathisanimportantcourseatschool.
D.Shecanbetheman’stutor.  
2.A.HehasbeingusedWeChatforayear.
B.Hemaynotbeabletoprovideusefulinformation.
C.Hecanasksomeoneelseforhelp.
D.HelovesusingWeChatverymuch.  
3.A.Readers’reactionstoherwords.
B.Whetherherarticleispopularornot.
C.Friends’opinionsofherarticle.
D.Whetherherfriendsreadherarticleornot.  
4.A.Changepartsforhiscellphone.
B.Havehisoldcellphonefixed.
C.Useworkingapps.
D.Buyanewcellphone. UNIT3 Networks 27 内文.indd27 17-3-23上午11:33 Questions5to7arebasedontheconversationyouhavejustheard.  
5.A.Preparingforashow.B.Findingapart-timejob.C.Doingapart-timejob.D.Preparingforalesson.  
6.A.Sellingmake-upatadepartmentstore.B.Workingatarestaurant.C.Beingasalesgirlatabookstore.D.Workingonsocialmedia.  
7.A.Postajobadvertisementonsocialmedia.B.Findapart-timejobatarestaurant.C.Findapart-timejobasatutor.D.Postamessageonsocialmediatofindapart-timejob. SectionB Directions:Inthissection,youwillheartwoshortpassages.Attheendofthepassage,youwillhearsomequestions.Boththepassagesandthequestionswillbespokenonlyonce.Afteryouhearaquestion,youmustchoosethebestanswerfromthefourchoicesmarkedA,
B,CandD. Questions8to11arebasedonthepassageyouhavejustheard.  
8.A.August14,2008.
B.December12,2012.
C.August14,2009.
D.December12,2009.  
9.A.100million. B.500million. C.502million. D.400million. 10.A.About500million.
B.About10billion.
C.About100million.
D.About502million. 11.A.Theyhangoutmorewithfriends.
B.Theyspendlesstimewithfriendsintherestaurants.
C.Theycarelessabouttheworldaroundthemandthepeoplebytheirsides.
D.Theyhavemorewaystokilltime. 28NewAppliedCollegeEnglish 内文.indd28 17-3-23上午11:33 Questions12to15arebasedonthepassageyouhavejustheard. 12.A.It’saplacewhereonecanhavevariousdrinks.
B.It’saplacewhereonecanestablishcontacts.
C.It’saplacewhereonecanfindbuyersorsellers.
D.It’saplacewhereonecanraisepersonalorcorporateprofiles. 13.A.FromCafe.
B.Fromtheircellphones.
C.Notmentioned.
D.Fromtheirhomesoroffices. 14.A.Theyjustdoanythingtheywantonthe.
B.Theymaytelltheprivateinformationtothepeoplethey’vejustmetonline.
C.Theydothingsordingtothelawsandregulations.
D.Theyliketheloudmouth. 15.A.Typeanyinformationonline.
B.Askyourparentswhattodo.
C.Alwaysthinktwicebeforetyping.
D.Don’tbitethingsbeforethescreen. ListeningSkills DetectingLiaisoninConnectedSpeech识别词的连音 在英语中，单词不是逐个发音的。
通常在句子里，前一个单词最后的辅音和后一个单词的第一个元音连读，这就称之为连音。
比如“youcanturnoverit”在连读中可以写为“uknturnovrit”。
Listentothefollowingsentencesandunderlinetheliaisonsyouhavejustheard,thenreadaftertherecording.1.Whereisthatclothes?
Ijustsoldit!

2.Tohaveafriend,tobeafriend.3.Washedforseveraltimes,thecolourwillfadeaway.4.Comeinandjoinusattheparty!

5.DoyouhaveMary’sphonenumber?
Iwanttocallher.6.Pleaseholdonforafewseconds,andyoumayfindoutthesolution!
内文.indd29 UNIT3 Networks 29 17-3-23上午11:33 Part II VocabularyandGrammar  (10minutes) Directions:Forthispart,thereare15pletesentences.YouarerequiredpleteeachonebydecidingonthemostappropriatewordorwordsfromthefourchoicesmarkedA,
B,CandD. 16.JodyHarbert’smajoremphasisisthatAmericansplaceonthinnessanditsnegativeway    girlstoday. A.effect B.affects C.affection D.inspects 17. Regulationshavebeenessfullyappliedtocontrolalcohol,becausea(n)   consumption ofitwillleadtoserioushealthproblems. A.slight B.moderate C.immoderate D.intimate 18. Thepublic   issplitonwhetherthey’dliketouseadriverlesscar.Inasurvey,48percent saidtheywantedtorideinone,while50percentdidnot. A.overall plete C.entire D.internal 19. AnannualChinesespeechcontestforforeignersthisyearprovedtobeagoodwayof   the nationwideexchangebetweenChinaandotherareasoftheworld. A.declining B.strengthen C.hesitate D.promoting 20.Researchersreportthatchildrenwithmoreexerciseshavea   togethigherGPAsandbetter scoresonstandardizedtests. A.statue B.tendency C.survey D.tent 21.    ofworkemoticons(网络表情)inoneculturefortheothercultureoftencreatenot onlyhumorousbutalsoembarrassing.
A.Contributions
B.Substitutions
C.Distribute
D.Attribute 22.Peoplewhostrugglewithexcessiveusemaybe   orhaveothermooddisorders. A.impressing B.impressed C.depressing D.depressed 23.NormanRockwellattendedtheconference,hopingtofindsomeguidingprinciplesfor   his childintheelectronicage. A.parent B.parenting C.parental D.parentage 24. TheofThings(物联网)systemofWuzhenhaveenormouslyturnedtheancienttowninto amuseumwhich   themoderncivilization. A.displays B.displaces C.disputes D.dismiss 30NewAppliedCollegeEnglish 内文.indd30 17-3-23上午11:33 25. Themostrecentstudy,publishedinTheJournalOfAppliedGerontology(老年医学),   150 residentsofnursinghomesinConnecticut. A.suspect B.surveyed C.survive D.surpass 26.Mostoftheproblemsandsecrets   byallmembersinthegroup. A.beshared B.haveshared C.areshared D.aresharing 27.Thechairman   bythehosttoaddressthemeeting. A.wascalledupon B.wascalled C.hasbeencalling D.hascalledupon 28.I   feelembarrassedbyhiswords. A.havemadeto B.wasmade C.wasmakingto D.wasmadeto 29.Thechild   fromhishomearoundfiveo’clockyesterdayafternoon. A.disappeared B.wasdisappeared C.hasdisappeared D.disappears 30.Itisstillunknownwhetherthisplan   ornot. A.willpass B.shouldbepassing C.canbepassed D.ispassed Part III ReadingComprehension  (40minutes) SectionA Directions:Inthissection,thereisapassagewithtenblanks.Youarerequiredtoselectonewordforeachblankfromthelistofchoicesgiveninthewordbankfollowingthepassage.Readthepassagethroughcarefullybeforemakingyourchoices.Eachchoiceinthebankisidentifiedbyaletter.Pleasechoosethecorrespondingletter.Youmaynotuseanyofthewordsinthebankmorethanonce. Withnewworkingplatformsappearingfrombehindeverycorner,itcanbehardtoknowexactlywheretouseourtimeandresources.Soit’simportanttolook 31 towhereworkingisgoing,andhowwecangetonboard. UNIT3 Networks 31 内文.indd31 17-3-23上午11:33 In2013,we’veseenapopular 32 towardsharingimagesandvideos,ratherthantext-basedcontents.Visual(视觉的)contentswill 33 eacriticalpartofsocialmedia.ThoseimagebasedsocialmediasiteslikeTumblr,Path,andMobliwillcontinuetogrow,andbusinesseswillneedtoemore 34 aboutthe“sharability(可分享性)”factorofphotosontheirwebsitesandblogsinordertogetbenefit.Itisobviousthatworkswillsee 35 ess. What’smore,we’llalsoseethe 36 ofmicro-videosinthenearfuture.Itseemsthatwriting140charactersandtaking3minutelongvideosis 37 tooboringformanyofus.Withthe 38 ofmicro-videoappslikeTwitter’sVineandnowInstagram’svideosharingfeature,we’reseeingevenmoremovementtowardsreal-timevideo-sharing.Andnotjustanyvideos;withInstagramallowing3-15secondsforeachvideo,andVineallowing 39 6seconds,usersareevenmorelikelytocreateandsharevideosfromtheirsmartphones.Itwillbe 40 toseeifandhowthesesmallpiecesofcontentwillchangetheplayingfieldwhenestovideo-basedsocialmedia. A.increasinglyF.ing B.mindfulG.interesting C.preciselyH.ahead D.emergenceI.trend E.hugeJ.rise SectionB Directions:Inthissection,youaregoingtoreadapassagewithtenstatementsattachedtoit.Eachstatementcontainsinformationgiveninoneoftheparagraphs.Identifytheparagraphfromwhichtheinformationisderived.Eachparagraphismarkedwithaletter.Pleasechoosethecorrespondingletter.Youmaychooseaparagraphmorethanonce. WeChatMarketing:anEffectiveWaytoReachChina’sConsumers
A. China’sfastgrowthisattractingbusinessesfromallcornersacrosstheglobe,hopingtocashinon250millionmiddle-classconsumers.Inthreeshortdecades,Chinahaseoneofthepetitivemarketplacesintheworld.Marketers,therefore,needtousetheirmarketingresourceswiselysoastostandoutandeed.
B.WeChat(knownasWeixininChinese)isoneofthemarketingchannelsthroughwhichbusinessesarefindingessinreachingChineseconsumers.Launchingjusttwoyearsagoin2011,WeChathasalreadyattractedmorethan300millionusers.Thelast100millionwereaddedinlessthan4months.China’surbanyoungpeoplemakeupthemajorityofWeChatusers.Andasyouneeda 32NewAppliedCollegeEnglish 内文.indd32 17-3-23上午11:33 smartphonetodownloadtheapp,userstendtohavehigherthanaveragees.WeChatuserprofilescloselyresembleconsumerswhoaremostlikelytobuyforeignproductsandbemoreloyaltoabrand.C. WeChatprovidesaneffectivewaytobuildloyaltyandpromoteyourproductstoChineseconsumers.municationsdon’thaveviral(病毒的)potentialofsocialmediaservicessuchasWeibo,messagescanbemuchmoretargetedandarealmostguaranteedtoberead.WeChatmessagescanbetexts,images,soundsandvideos,canbelocation-relevantandcanbesenttogroupsorindividuals.Given38%ofChinesesmartphoneusersusetheirmobilesmorethanfivehoursaday,checkingthemeverysixminutesonaverage;youraudienceiswellengaged.Ifexecutedwell,WeChatcanbeaneffectivewaymunicatewithyourChinesetargetmarketandbeofgreathelptoyourothermarketing.D. TobeessfulonWeChat,youneedfollowers.Unlikesomechannels,mostWeChatuserswon’tfindyouthroughasearch;it’sallaboutyourQRCode(二维码).WeChatallowsyoutosimplycreateaQRCodeallowingWeChatterstodoaquickscantoeafan.Withouttheoverdoing,ensurecustomerscanfindyourQRCode:postitonyourwebsite,onyourpackaging,socialmedia,inyourstoreandonyouradvertising—ifit’seasytoscan.BeawarethatconsumerswhofollowbusinessesonWeChatarelettingthemintotheirinnercircle,soyouneedtogivethemagoodreasontosignup.Youcanoffercoupons(优惠劵),prizes,entertainment,pictures,Wi-Fiess,promotions,VIPtreatmentorsupport.Becreative.WeChathassomehandyfeaturessuchasfindingotheruserscloseby,orsendingamessageinthebottletorandom(随机的)users,asyou’llseeinsomeoftheessstories.E. Onceyou’vegotthefollowers,youcanmunicationstothem.It’sagoodideatotailoryourmessagestomakethemrelevantandpersonal.News,coupons,offersandpromotions,VIPmembership,entertainmentandgeneralpiecesofinterestallworkwell.Consumersliketofeelexclusive,especiallyforluxurybrands,andWeChatallowsyoutocreateexclusivegroupsforVIPcustomers.Itcanalsoprovideausefulforumforaspecificgroupofpeople.Soonbrandswillbeabletooffercustomizable(可定制的)menusontheirWeChatpagestoallowshoppingandotherfeaturessuchasmendingclose-byshops.F. RememberwhensomeonefollowsyouonWeChat,theyarelettingyouintotheirpocketorhandbag.Don’tabusethatprivilege.Eachtimeyousendamessage,itmayinterruptyourfollowersandtheywillalmostcertainlyreadit,somakeitsimpleandnottoofrequent.Treatitlikeyouweresendingashorttextmessagetosomeone,tothepointandnotlikeanadvertisement.AndbeawarethatWeChatmessagingisn’tjustone-way;customersmaywanttohaveaconversation,soensureyouhavetheproperresourcesandautomatedtoolstohandlethat.G. StarbuckshaslongbeenoneoftheloyalandpopularusersofsocialmediainChinaanditsWeChatinitiativesarenoexception.Starbucks’mostessfulcampaignmadeuseofWeChat’sfeaturesbyaskingconsumerstosharetheirmoodbysendingoneofWeChat’s26emoticons(情感符) UNIT3 Networks 33 内文.indd33 17-3-23上午11:33 totheStarbucksWeChatount.They’dthenreceiveasongthroughWeChatthatreflectedtheirmood.Afterafewmonths,130,000membershadjoined,havingsharedtheiremotions238,000times.Inaddition,itincreasedawarenessandsalesoftheirnewfruity-iceddrinksandincreasedWeibousersby9%.H. Nike,anotherstarofChinesesocialmedia,wasquicktojumpontheWeChatwagon.AttheannualNikeSportsFestivalinShanghai,peoplecouldscantheNikeWeChatQRCodetotakepartinabadge-collectinggame.Itwasaninterestingwaytowinprizes,meetsportsstarsandessrichcontentontheNikeWeChatpage.Thenumberofregisteredusersgrewfrom1,256onDay1to11,999onDay4aswordspread,engagingatotalof22,000consumersoverthefestival.I. WhileWeChatisn’tthepanacea(万灵妙药)forallmarketinginChina,itcanbeaneffectivepieceofthepuzzletobuildloyaltyandincreasesalesinoneoftheworld’spetitivemarkets.PopularityisalsosoaringinotherpartsofAsia,soit’sagoodideatogetofitifyou’resellinginternationally. 41.WeChatallowsbusinessesnotonlytocreateexclusivegroupsforVIPsbutalsousefulforumsforspecificgroupsofpeople. 42.ConsumersneedagoodreasontofollowyouonWeChat,suchascouponsandWi-Fiess.43.ThroughitsWeChatstrategy,Starbucksessfullypromotesitsbrandandnewproducts.44. Themajorityofthe300millionWeChatusersareyoungpeoplelivingintheurbanareas,whoare alsobelievedtohavehigheraveragees.45.WeChatisingincreasinglypopularnotonlyinChinabutalsoinotherpartsofAsia.46. WeChatmessagingisnotjustaone-waysystem;followersmayalsowanttosendmessagesto youinreturn.47.Chinahasgrownintooneofthepetitivemarketsintheworldduringthepast30years.48.WeChatterscanfollowothersonWeChatbyaquickscanofaQRCode.49.WeChatmessagescanbesenttobothgroupsandindividualsinvariousforms.50. AttheNikeSportsFestivalinShanghai,NikeattractednumerousconsumersthroughitsWeChat activity. 34NewAppliedCollegeEnglish 内文.indd34 17-3-23上午11:33 SectionC Directions:Therearetwopassagesinthissection.Eachpassageisfollowedbysomequestionsorunfinishedstatements.ForeachofthemtherearefourchoicesmarkedA,
B,CandD.Youshoulddecideonthebestchoice. PassageOneQuestions51to55arebasedonthefollowingpassage. AlthoughewithalotofWebcapabilities,consumersaremoreoftenthannotusingthesemobiledevicesforworking.workingusageonsmartphoneshasskyrocketedby187percentto18.3millionuniqueusersinJuly2009. “workingisprobablythemostimportantthinggoingonwithmobiledevicesbecausethedeviceslendthemselvestomoreworkingactivities,”saidNielsen’sJonStewart,researchdirectorfortechnologyandsearch.“Whenyou’resittingatyourPCyou’renotgoingtonecessarilybeTwitteringaboutsittingatyourdesk,butwhenyou’reoutandaboutintheworld,you’remorelikelytohavecontentandexperiencesthatyouwanttoshare.” Overallsmartphonesubscribersincreasedyear-over-year,aswell.AsofJuly2009,nationalmobilesubscribersjumpedto277million.Almostonequarterofallmobiledevicepurchasesoverthelastyearweresmartphones. Intermsofactivity,60percentparticipatedintextmessaging,31percentusedmultimediamessaging,and25percentusedthe.Amongthem,40percentreporteddownloadingaudio,appsorgames,and7percentwatchedvideoviatheWeb. Themaindriversbehindthegrowthinsmartphoneactivityweretechnologyimprovementsandpricingdrops,whichhaveincreasedtheoveralluserexperience,ordingtoStewart.Andtheingarray(大量)ofmobiledevices,includingAndroidandWindowsmobiledevicesthatpetewiththeiPhoneandBlackberrywillallowthemarkettocontinueinitsrapidexpansion. “Smartphonesstillonlyountforarelativelysmallpercentageoftheoverallmobilesubscriberbase,”saidStewart.“Peoplearenotwillingtoinvestalotofmoneyforsomethingthattheyalreadyhave,butifpeoplegetexcitedaboutnewgenerationsofphonesthatingout,andthefactthatpricesarefalling…there’sstillalotofgrowthopportunity.Idon’tthinkwe’veseenanytypeofsaturation(饱和)atall.” 内文.indd35 UNIT3 Networks 35 17-3-23上午11:33 51.Theword“skyrocket”(Line3,Paragraph1)mostprobablymeansto   . A.feelgreatlysurprised B.risequicklytoahighlevel C.changegreatly D.happensuddenly 52.Whyisworkingprobablythemostimportantthinggoingonwithmobiledevices?

A.Becauseputersareoutofdate.
B.Becausemobiledevicesareeasytousewhensharingcontentandexperiences.
C.Becausemoreandmoreyoungpeopleareusingmobiledevices.
D.Becausemobiledevicesaresuitableformoreworkingactivities. 53.ordingtothepassage,   isthesmartphoneactivitywithlargestparticipation. A.audio,appsorgamesdownloading B.videowatching C.multimediamessaging D.textmessaging 54.WhichofthefollowingdoesNOThelptopromotethegrowthofsmartphoneactivity?

A.Varietyofmobiledevices.
B.Smartphonepricefalling.
C.Newscienceandtechnology.
D.Marketexpansion. 55.Whatcanbeinferredfromthelastparagraph?

A.Mostpeoplearenotwillingtobuyanewsmartphone.
B.Theprospectofsmartphoneisbright.
C.Peoplewillgetexcitedwhennewmodelsofsmartphoneingout.
D.Thepriceofnewsmartphoneswillbenomorethanthatofoldones. PassageTwoQuestions56to60arebasedonthefollowingpassage. Onceuponatime,whatallsinglesneededtoworryaboutwaswaitinglongenoughinbetweendatestoplacethenextphonecall.Nowadays,however,whatalldatesthinkaboutistosendaFacebookrequestorstartTwitterfollowingthepersonyou’redating.Asyoucansee,meetingsomeonenewusedtobemoreexciting.BeingabletoGooglesomeoneandreadtheirFacebookandTwitterprofilesinfulltakesalltheinitialmysteryoutofgettingtoknowsomeone. “Manypeoplearemakinganewdatingmistake,”saysJulieSpira,onlinedatingiquetteguru(网络礼仪专家).“Whenyourrelationshipisnew,Isaytoavoidconnectingonsocialmediasitesatfirst,”SpiratellsMashable.“SureheorshemaybeexcitedaboutyourrelationshipandcaneasilyfollowyouonTwitter,butifyoureceiveafriendrequestbeforeorafterafirstdate,it’sbestnottoeptit.”AFacebookrequestorTwitterfollowmayseemharmless,butexpertswarnbeingfastfriendsonsocialmediacouldresultinhurtfeelings. “Rememberthatit’sanewrelationshipandonemaystillbeplayingthefieldwhiletheotheronlyhaseyesforyou,”Spirasays.“ingfriendstoofastmayresultinhurtfeelingswhenyouseehisphotopostedhugginganotherwoman.Eventhoughitmaybehiscousin,yourfeelingswillbehurt 36NewAppliedCollegeEnglish 内文.indd36 17-3-23上午11:33 andyoumightbejumpingtoconclusions.”Well,howlongshouldlovebirdswaitbeforefollowingeachotheronsocialmedia?
Itmaytake acoupleofweeksormonths,butitactuallydependsontheindividualsinarelationship.It’salsoimportanttorememberthere’sadifferencebetweenfriendingsomeoneonFacebookandjustseeingtheirstuffasesupandgoingthroughtheirentiretimeline.Youdon’tneedtogothroughthearchives. 56.Whatusedtobethepopularwayfordatesmunicatewitheachother?

A.Meetingsomeonefacetoface.
B.SendingFacebookorTwittermessages.
C.Makingphonecalls.
D.Sendingtextmessages. 57.Whywasmeetingsomeonenewmoreexcitinginthepast?

A.Becausetoday’speoplehavemorechancestomeetsomeonenew.
B.Becausetoday’speoplearelesswillingtomeetnewfriendsthanpeopleinthepast.
C.Becauseworkcantelltoday’speoplealmosteverythingaboutthepersontheyare goingtomeet.
D.Becausewithwork,today’speopledon’tneedtomeetsomeonenewfacetoface. 58.ordingtoJulieSpira,whatisthenewdatingmistakemanypeoplearemakingnowadays?

A.Connectingwiththedateonsocialmedia.
B.Beingfastfriendswiththedateonsocialmedia.
C.Findingdatesonsocialmedia.
D.Meetingthedatebeforeconnectingwithhimorheronsocialmedia. 59.Whenisprobablythetimefortwoloverstofolloweachotheronsocialmedia?

A.Acoupleofweeksormonthsaftertheirfirsttalk.
B.Beforetheyestablishtheirrelationship.
C.Rightaftertheirfirstdate.
D.Itdepends. 60. Whatdoestheauthormeanbysaying“there’sadifferencebetweenfriendingsomeone…entire timeline”(Line3-
4,Paragraph4)?

A.Friendingsomeoneonworkdoesn’tmeanthatyouneedtoreadthroughallthestuff postedbyhim.
B.Friendingsomeoneonworkmeansthatyouonlyhavetherighttoreadsomething newlypostedbyhim.
C.Friendingsomeoneonworkmeansthatyoushouldreadallthestuffnewlypostedbyhim.
D.Friendingsomeoneonworkdoesn’tmeanthatyouhavetherighttoreadeverything postedbyhim. 内文.indd37 UNIT3 Networks 37 17-3-23上午11:33 Part IV Translation  (30minutes) Directions:Forthispart,youareallowed30minutestotranslateapassagefromChineseintoEnglish. 毫无疑问，社交网络正在中国迅速发展，微博便是很好的例子。
但它们是否真如看起来那样活跃呢？答案是否定的。
实际上，微博上的多数讨论都是由少数微博名人主导。
每当有大事件发生，人们往往不是独立去思考，而会去听取微博名人的观点。
 38NewAppliedCollegeEnglish 内文.indd38 17-3-23上午11:33 Part 
V Writing  (30minutes) Directions:Forthispart,youareallowed30minutestowriteashortparagraph.Youshouldlookatthepicturebelowcarefullyandthenwriteaspace-developedparagraphtodescribethelivingroominthepicture.Youshouldwriteatleast60wordsbutnomorethan90words.  内文.indd39 UNIT3 Networks 39 17-3-23上午11:33